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Online shopping is expected to hit record levels this holiday season, according to a new forecast from Adobe.
The software company on Sept. 25 projected that U.S. consumers will spend $275.1 billion online between Nov. 1 and Dec. 31, up 6.7 percent from the same period last year.
The forecast is based on more than 1 trillion visits to U.S. retail websites, and covers 100 million products across 18 categories.
Cyber Monday (Nov. 30) is expected to remain the biggest online shopping day of the year, with sales reaching $15.1 billion, a 6.2 percent increase from 2025.
Black Friday (Nov. 27) is forecast to grow at a faster pace. Online spending that day is expected to climb 9.2 percent to $12.9 billion as retailers roll out deeper discounts….
The software company on Sept. 25 projected that U.S. consumers will spend $275.1 billion online between Nov. 1 and Dec. 31, up 6.7 percent from the same period last year.
The forecast is based on more than 1 trillion visits to U.S. retail websites, and covers 100 million products across 18 categories.
Cyber Monday (Nov. 30) is expected to remain the biggest online shopping day of the year, with sales reaching $15.1 billion, a 6.2 percent increase from 2025.
Black Friday (Nov. 27) is forecast to grow at a faster pace. Online spending that day is expected to climb 9.2 percent to $12.9 billion as retailers roll out deeper discounts….
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