Cloudflare (NYSE:NET) shares are trading slightly lower on Tuesday.
Today, the firm disclosed a partnership with GoDaddy Inc. (NYSE:GDDY) aimed at enhancing transparency and control for website owners over AI-powered crawlers.
The collaboration will integrate Cloudflare’s AI Crawl Control into GoDaddy’s platform, allowing users to manage how automated agents access their content.
The partnership would support open standards like the Agent Name Service (ANS) and Web Bot Auth, designed to provide website owners with tools to identify and manage AI traffic effectively.
This company said the move comes as the internet evolves towards a more agentic web, emphasizing the need for transparency in how AI interacts with online content.
The broader market saw declines on Tuesday, with the Technology sector dropping 1.20%. Cloudflare’s decline came as the sector struggled, indicating that company-specific factors may be influencing its performance amid a generally weak market backdrop.
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