By JBizNews Desk | Monday May 4, 2026
GameStop has made an unsolicited $56 billion offer to acquire eBay, the online marketplace giant, in what would rank as one of the most stunning corporate takeover attempts in recent retail history — and a dramatic signal that CEO Ryan Cohen is done playing defense.
GameStop has built a roughly 5% stake in eBay and is offering $125 a share in cash and stock, Cohen told the Wall Street Journal in a direct interview Sunday. The offer represents a premium of about 20% to eBay‘s last closing price on Friday. “eBay should be worth — and will be worth — a lot more money,” Cohen said. “I’m thinking about turning eBay into something worth hundreds of billions of dollars.”
GameStop said in a news release that it submitted a non-binding proposal to buy 100% of eBay at $125 per share in cash and stock, split 50/50. The offer also represents a 46% premium to eBay’s closing price on February 4 — the day GameStop first began buying eBay stock. 
The Financing Behind the Bid
The sheer scale of the deal — eBay carries a market value of roughly $46 billion, nearly four times GameStop’s own $12 billion market cap — immediately raised questions about how Cohen plans to pay for it. He has lined up a multi-layered financing structure.
Cohen told the Wall Street Journal that GameStop has secured a commitment letter from TD Bank to provide about $20 billion in debt financing for the deal.  GameStop also holds about $9 billion in cash on its balance sheet.  To bridge the remaining gap, GameStop could seek support from external investors, including Middle Eastern sovereign wealth funds, according to people familiar with the matter. 
In its news release, GameStop said it expects to deliver $2 billion in annualized cost reductions within the first 12 months of closing the deal, including $1.2 billion in cuts from sales and marketing at eBay, $300 million from product development, and $500 million from general and administrative expenses. Cohen would become CEO of the combined company. 
Markets React
The news sent both stocks sharply higher. GME shares jumped more than 9% in after-hours trading, while eBay shares climbed between 10% and 15%, in a market reaction that recalled the 2021 short squeeze that briefly made GameStop a Wall Street obsession. 
The deal would combine GameStop’s collectibles expertise and growing cash war chest with eBay’s 130 million active buyers and global payments infrastructure — a combination Cohen argues could directly challenge Amazon’s dominance in the broader marketplace economy.
Cohen’s Expansion Play
The bid is the clearest expression yet of a strategic pivot Cohen has been building toward since early 2026. In January 2026, Cohen told the Wall Street Journal he was actively scouting deal targets in the consumer and retail sector as part of a plan to scale GameStop far beyond video games and collectibles.  His compensation package reinforces the ambition: it includes a performance-based stock option award valued at roughly $35 billion if fully earned, structured in nine tranches tied to escalating milestones, with the most demanding targets requiring GameStop to reach a $100 billion market cap. 
What Happens If eBay Says No
Cohen said he is prepared to run a proxy fight and take the offer directly to eBay shareholders if eBay’s board is not receptive. “There is nobody who is more qualified, based on my experience, to run the eBay business,” he told the WSJ. 
eBay had not responded to requests for comment as of Sunday evening. GameStop, eBay and TD Bank did not immediately respond to Reuters’ requests for comment.  Whether eBay’s board engages or resists, the proposal has already reshaped how Wall Street thinks about both companies — and about what Ryan Cohen is actually building.
— JBizNews Desk
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