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Pedro Piscal pisco is latest Chilean brand to resemble a Hollywood name – and others have fought off the lawsuits
The actor Pedro Pascal is waging a legal battle against a Chilean pisco merchant who has chosen a cheeky name for his brand of the country’s national spirit: Pedro Piscal.
David Herrera registered the brand name with a Chilean commercial regulator in 2023 and began selling his pisco in off-licences and restaurants.
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